What Shifts in Online Search Behavior Really Mean for Brands
We’ve all heard the stat — more shopping searches now start on sites like Amazon or TikTok than…
Features September 28
Latest In: tiktok
Shopify Touts ‘Flywheel Effect’ with Expansion of ‘Audiences’ Advertising Tool to TikTok, Snap, Criteo
Shopify is expanding the reach of its merchant advertising tool Audiences to include all major advertising platforms. New…
News September 25
TikTok Launches First-Party Measurement Solution for Advertisers
TikTok has launched Attribution Analytics, a first-party measurement solution designed to help marketing teams understand the bottom-line impact…
News September 19
TikTok Hit with €345 Million Fine for Data Privacy Violations in Europe
The Irish Data Protection Commission (DPC) has fined ByteDance-owned TikTok €345 million (approximately $368 million) for a series…
News September 18
TikTok Shop Officially Debuts in the U.S.
It might have been the worst-kept secret in retail, but after months of unconfirmed reports, behind-the-scenes testing and…
News September 12
How Henry Rose Drove 1.9M TikTok Impressions with Agile Creative
The average TikTok user spends 95 minutes per day on the app and opens it 19 times per…
Features August 30
7 Targeted Retail Strategies for Revenue Growth and Margin Improvement
In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages…
Executive Viewpoints August 30
CommentSold Moves into DTC Sales with Popshoplive Acquisition
CommentSold, a provider of live selling technology, has acquired the assets of mobile livestreaming marketplace Popshoplive. The newly…
News August 24
Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller
Toy company Educational Insights launched in 1962, long before the internet existed. Now the company has become the…
Features August 24Featured
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