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Is Localization the Key to Increased Sales?

The past few years have had an incredible impact on in-store shopping. Many brands were forced to shut their doors and expedite online sales strategies to keep a steady revenue…

Executive Viewpoints September 22

3 Expert Perspectives on Why Margin, Experience and Loyalty Will be Key to Winning Holiday 2022

Inflation and the threat of recession are defining aspects of the 2022 holiday season, but the potential bad news will do little to dampen a potentially successful — if not…

Features September 22
Sam’s Club Adds Design Studio to Foster Cross-Functional Collaboration

Sam’s Club Adds Design Studio to Foster Cross-Functional Collaboration

Sam’s Club will develop a design studio at its Bentonville, Ark. headquarters to support design thinking for all employees, with a focus on facilitating cross-functional team collaboration across engineering, product…

News September 21
Cartier Mansion

Cartier Mansion

The Cartier Mansion renovation at the maison’s Fifth Avenue and 52nd Street Manhattan flagship has been completed, with a look that nods to the brand’s long heritage combined with the…

News September 21
Lowe’s Introduces Interactive ‘Digital Twin’ to Align With 3D Product Catalog

Lowe’s Introduces Interactive ‘Digital Twin’ to Align With 3D Product Catalog

Home improvement retailer Lowe’s has unveiled its interactive retail digital twin in two stores and will open its virtual 3D product catalog to populate this new technology in the coming…

News September 21

WSJ: Gap Cuts 500 Corporate Positions Following Weak Quarter 

Gap is reportedly eliminating approximately 500 corporate jobs, people familiar with the matter told The Wall Street Journal. The layoffs and elimination of open positions, which will mostly affect Gap’s…

News September 21
JCPenney is rolling out its new inclusive beauty concept nationwide.

As Partnership with Sephora Winds Down, JCPenney Plans Mass Rollout of Inclusive Beauty Experience

JCPenney plans to roll out its new beauty experience nationwide a year after introducing the retailer-owned concept. JCPenney Beauty debuted in fall 2021 after the retailer’s 15-year relationship with Sephora…

News September 21

Capitalizing on the Retailtainment Opportunity: Tips and Lessons From a Design Strategist

Consumers’ appetite for immersive experiences has only grown larger in the wake of the pandemic, which means brands and retailers are rethinking the role of physical spaces —in particular the…

Features September 21

The Future of Digital Consumer Engagement: How Branded Web3 Communities using NFTs and Metaverses Can Rewrite the Rules of Marketing

One of the hottest topics in marketing over the last 18 months has been non-fungible tokens, or NFTs. Indeed, investment banking firm Jeffries predicts that the rapidly growing market will…

Executive Viewpoints September 21
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