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5 Ways to Meet the New Rules of Branding in an AI-First Retail World
AI has already raised consumer expectations across the board. People expect hyper-personalization, and they expect things to happen faster. What used to take a day should take an hour, and…
Executive Viewpoints June 11Pacsun Follows the Music with Capsule Collection and Pop-Up at NYC’s Governors Ball
Pacsun, which created a “Roadside Stand”-style pop-up at Coachella in April 2025, followed the music eastward to New York City for the Governors Ball music festival that was held June…
News June 10Unlocking the Power of Built Spaces to Influence Shopper Sentiment and Behaviors
Traditional brick-and-mortar retail is always evolving, and in the competitive market, retailers are more motivated than ever to create compelling in-store experiences. Modern consumers don’t just visit storefronts to shop…
Executive Viewpoints June 10Lowe’s Creates Creator Network, Partners with MrBeast for Kickoff
Lowe’s has introduced its first Creator Network, giving creators/influencers the opportunity to share project-driven stories that build affinity both for Lowe’s and their own brands. The home improvement retailer is…
News June 10Walmart Introduces Gen AI-Powered Assistant in Mobile App
Walmart has introduced Sparky, a smiley-faced generative AI-powered assistant capable of synthesizing reviews and offering mobile app users occasion-based recommendations. The retailer promises that it will soon enhance Sparky’s capabilities…
News June 10Beyond Yoga Expands to East Coast with Connecticut Store Debut
Beyond Yoga has opened its first permanent store on the East Coast in Greenwich, Conn. The 2,760-square-foot store, the retailer’s largest selling space, features Beyond Yoga’s complete assortment of women’s,…
News June 10What Retailers Need to Do to Win Gen Z
Retail is undergoing a generational shift, and at the center of it is a powerful and misunderstood consumer: Gen Z. Born between the mid-1990s and early 2010s, this generation already…
Executive Viewpoints June 10How Curacao Meets Hispanic Customers’ Many Retail Needs, From Financing to Streamlined Export
Curacao is a big box-style retailer specializing in serving Hispanic consumers in California and the Southwest, but it’s more than that — mucho more. For example, the company offers credit…
Features June 10TJ Maxx to Award Sponsorships to 10 ‘True Original’ Women
TJ Maxx has launched the You Sponsored by TJ Maxx program, which will award 10 women designated as “True Originals” with custom sponsorship deals designed to support their next moves…
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