Virtual Reality Fully Opens Window Into Consumer Behavior In-Store
By Alex Hunt, System1 Research Many manufacturers spend more than half of all their marketing dollars on in-store…
Executive Viewpoints June 12
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Protecting The Availability Of Your Online Business In A Cloudy World
By Jonathan Lewis, NS1 Cloud computing offers many advantages for the retail industry, and we’re seeing even more…
Executive Viewpoints June 9Walmart’s VR Training Tool: Practical Or Just A Gimmick?
While a select few retailers have found applicable uses for virtual reality (VR) in small doses on the…
Executive Viewpoints June 7
3 Ways Entrepreneurs Can Use AI To Grow Their Revenue
IBM Watson has become a household name in AI. The software was originally created to beat the best…
Executive Viewpoints June 6
Tapping Consumer Passion Moments To Fuel Engagement
In a world of digitally savvy, multi-tasking consumers, it is becoming harder and harder for brands to capture…
Executive Viewpoints June 6
Demystifying Personalization
In an ideal world, every interaction with a consumer would be certain. We’d not only instantly process everything…
Executive Viewpoints June 6
5 Ways Store Associates Help Retailers Deal With Showrooming
The demise of retail stores seems to be accelerating. What’s been dubbed as the “Retail Apocalypse” has claimed…
Executive Viewpoints June 6
Tapping Into Next-Gen Talent: How Retailers Can Engage Gen Z Hourly Employees
Look out Millennials — there’s a new generation of digital natives invading the workforce. Dubbed Generation Z, this…
Executive Viewpoints June 6Will Walmart’s Innovation Strategies Pay Off?
By Debbie Hauss, Editor-in-Chief I admit it: I am not a regular Walmart shopper. Part of the reason…
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