By Creating Media Businesses Retailers Can Drive New Revenue Streams
CPG marketing continues to be in the throes of evolution. Traditional marketing practices have been upended due to…
Executive Viewpoints October 21
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How Frictionless Shopping Is Transforming Retail
By Ally Azzarelli, GSP Retail As the retail landscape continues to evolve, finding innovative ways to enhance the…
Executive Viewpoints October 18
3 Key Lessons For Solving Geo-Pricing
The fact is becoming clearer that price is king in retail. With Amazon and direct-to-consumer brands like Asos,…
Executive Viewpoints October 18
The Case For The Software-Defined Store: Agility In The Face Of Change
Adapt or perish, now more than ever, is a retailer’s imperative. Stores today face new customer expectations, new…
Executive Viewpoints October 17Should The ADA Apply To E-Commerce And Mobile Sites As ‘Public Accommodations’?
Last week, The National Retail Federation (NRF) revealed in a statement that it was “disappointed” that the U.S.…
Executive Viewpoints October 16
The Search KPI Red Herrings E-Commerce Retailers Should Avoid
An e-Commerce site is a delicate balancing act. Inventory, pricing, content, CRM, search, recommendations, cart, payments and many…
Executive Viewpoints October 16
Maximizing Revenue: Three Key Areas To Examine With A Shorter Holiday Shopping Season
The 2019 holiday season has been shortened by a full week, and retail marketers have likely been in…
Executive Viewpoints October 15Four Ways That SD-WAN Is Transforming Retail: The Keys To Accelerating Business At The Network And Services Edge
By Michelle Arney, Cybera Anyone who has shopped recently recognizes just how much rising consumer expectations have changed…
Executive Viewpoints October 14
Mistakes That Could Be Tanking Your Omnichannel Retail Efforts
About 80% of consumers browse for product information while still inside a store. Brands that communicate instantly and…
Executive Viewpoints October 14Top Stories
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