3 Brands Using Content To Build Connections & Communities During COVID-19
We’re all trying to navigate a new normal…as people and as professionals. I know I’m personally spending more…
Editor's Perspective April 23
Latest In: Executive Viewpoints
Retail Is Undergoing A Significant Transformation — And AI Is Key To Its Success
Consumer buying is steadily shifting from traditional storefronts to new channels: 16% of retail sales were e-Commerce transactions…
Executive Viewpoints April 23
Machine Learning-Based Demand Forecasting For Fast Adaptability To Changes
Demand forecasting methods have been used in retail for a long time. Most of them are based on…
Executive Viewpoints April 23
The Three Pillars Of Planning And Allocating Your Media Budget
A commonly asked question in marketing departments is, “How should we spend our advertising budget?” For retailers and…
Executive Viewpoints April 22
Podcast: Steve Dennis Weighs In On COVID-19’s Retail Impact
With an illustrious career spanning 30 years, SageBerry Consulting founder Steve Dennis watched as the retail industry welcomed online shopping, battled the 2008 financial crisis and began experimenting with…
Executive Viewpoints April 21
How Retail Marketers Can Adapt To Today’s Social Distancing Economy
A new economy has formed overnight. With more than 3 billion people across the globe asked or ordered…
Executive Viewpoints April 21
But Do You Really Know Me? How To Shift From Knowing To Understanding Retail Customers
The world around us is changing rapidly in light of the current situation, however, modern retail principles will…
Executive Viewpoints April 20
What Grocery Can Learn From Retailers’ Personalization Highs And Lows
Grocery stores are experiencing their long-term digital shopping strategy in fast forward. Last year, eMarketer predicted that online…
Executive Viewpoints April 20
Navigating The New Retail Reality With Data Analytics
The way consumers engage with retailers has changed dramatically in recent years. Thanks to the proliferation and convenience…
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