Are Retailers Making the Most of Their Welcome Series?
An engaging welcome series on email, SMS and other marketing channels has become a must for any serious…
Executive Viewpoints November 19
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Can Location Intelligence Make (or Break) the Holiday Shopping Season?
The COVID-19 pandemic changed consumer behavior patterns seemingly overnight. Knowing this, in preparation for the make-it-or-break-it holiday shopping…
Executive Viewpoints November 18
This Holiday Season, ‘Out of Stock’ Should not Mean ‘Out of Luck’
Deloitte has predicted that overall retail sales this holiday season will top $1.1 billion — representing solid growth…
Executive Viewpoints November 17
COVID-19 and the Retail Re-Awakening
Retailers are weathering the storm of a lifetime. The COVID-19 market has been choppy waters — disrupted supply…
Executive Viewpoints November 16
The Future of AR-Enabled 3D Scanning in Fashion Retail
Google’s recent acquisition of smart glasses company North set off a wave of speculation in the tech community.…
Executive Viewpoints November 16
How Coronavirus Changes Mobile Commerce for Retail Brands This Holiday
As we approach the traditional sales window ahead of the holidays, retailers and brands have to move quickly…
Executive Viewpoints November 13
Rethinking Retail Customer Service for COVID-19 and its Aftermath
America’s retailers are racing to overhaul customer-service operations. And for good reason. Digital retail is seeing massive growth.…
Executive Viewpoints November 13
What is the Sound of Your Brand In-Store? Tips for Striking the Right Tone This Holiday Season
Q4 2020 will be the most consequential retail quarter of the past 25 years. To make the most…
Executive Viewpoints November 12
As Retailers Adjust to the Pandemic, Embracing Digital Commerce Doesn’t Have to be Risky
When the pandemic began to take shape last spring, many organizations were forced to hastily restructure their retail…
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