Latest In: Personalization

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5 Ways To Use Context To Drive Personalization

In the increasingly competitive retail e-Commerce battlefield, shoppers are truly demanding a more personalized experience and retailers are…

Executive Viewpoints May 3
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Gen Z Is Frugal And Demands Personalization

Because retailers have been hyper-focused on Millennials, they may have forgotten about the next generation of shoppers: Gen…

Features May 3
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Juniqe Boosts Revenue 20% With Real-Time Personalization

Running an e-Commerce platform that engages customers individually is crucial to Juniqe, an artist-powered online marketplace for art and…

Features April 25
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Sailthru Acquires Carnival To Enhance Cross-Channel Personalization

Customer Retention Cloud provider Sailthru has acquired Carnival, maker of a mobile marketing automation platform. The acquisition will…

News April 18
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Reflektion Partner Program Powers E-Commerce Personalization

Personalization platform provider Reflektion has launched its Integrated Partner Program, which includes e-Commerce platforms Magento, Demandware, Netsuite and…

News March 31
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E-Commerce Personalization Strengthens​ ​Mud Pie Sales By 120%

With both wholesale and direct-to-consumer business models as well as three distinct product categories, Mud Pie had a…

Features March 18
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How Do You Define Personalization Today? Retailers Sound Off

Definitions evolve over time. “Backlog,” for example, used to reference the biggest log in a fire during colonial…

Executive Viewpoints March 8
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ZALORA Brings Personalization Essentials Under One Roof

ZALORA, an e-Commerce fashion retailer serving Southeast Asia, has onboarded personalization platform provider Evergage to streamline personalization initiatives…

News February 19
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Building International Success Via Localized Personalization

Achieving meaningful levels of localization and personalization is difficult enough when a retailer is operating in its own…

Editor's Perspective February 16
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