How Technology and Science Create Unforgettable, Immersive In-Store Experiences
Retail is in the midst of a significant transformation. With ecommerce reshaping the landscape, physical stores have a…
Executive Viewpoints May 1
Latest In: Personalization
Unveiling the Power of Digital PR: A Blueprint for Retail Brands in the Relevance Era
The digital media landscape is ever-changing and, as such, it can be hard for time-poor marketers to keep…
Executive Viewpoints April 29
Simon Adds VIP Suite to Kick Off Woodbury Common Expansion
Mall operator Simon revealed big plans to expand its Woodbury Common Premium Outlet center in Fall 2023, including…
News April 25
Best Buy Partners with Content-Rich CNET to Share Ads and Expertise
Best Buy and media site CNET will work together to provide shoppers with experts’ picks and product reviews…
News April 25
Foot Locker Debuts ‘Store of the Future’ in New Jersey
Foot Locker has unveiled its new store format, which includes a communal sneaker try-on area to facilitate “sneaker…
News April 24
AI and the Art of Non-Linear Customer Experience
In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A…
Executive Viewpoints April 22
Eyebuydirect Establishes First Physical Location in California’s Orange County
Eyebuydirect has made its first foray into physical-world retailing with a 140-square-foot kiosk featuring a pared-down assortment of…
News April 18
Retailers Must Adopt a Technology-First Strategy to Survive
We’ve all heard the analogy of the boiling frog: when a frog is put into a pot of…
Executive Viewpoints April 18
How Gen AI is Reshaping our Understanding of User Intent
As the digital landscape evolves, the impending demise of third-party cookies looms large, creating seismic shifts in how…
Executive Viewpoints April 17Featured
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