Latest In: Omnichannel Alignment

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The Inbox Battle: Studies Show Paybacks Retailers See From Personalized Emails

Today’s email-savvy consumers appreciate a personalized, well-targeted email promotion, but many abandon a retailer if they have a…

News February 26
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Timex Makes Time to Upgrade Cross-Channel Presence, Dials In Social Commerce

If ever there was an American brand that represented the past and present of marketing its Timex. After…

News February 12
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RetailWire: Kraft’s iPhone App Draws Eyeballs, Shopper Insights

Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on…

News February 5

RetailWire: Sears to Test New Online/Drive-Through Concept

It’s becoming increasingly common today for retailers to offer store pick-up as an option for consumers ordering product…

News January 29
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Sears Adds Appliances, In-Store Pickup Features To Sears2go Mobile App

Two months after unveiling its Sears2go mobile commerce website, Sears has added the capability for customers to browse,…

News January 22
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Forrester: Shopper’s Show Cross-Channel Eagerness, But Satisfaction Levels Slump

Consumers continue to migrate toward cross-channel purchase behavior, but most are not too happy about the experience. That’s…

News January 22
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New Reports Show Mobile Shopping Nearing Big Impact On Store Experience

Already a competitive advantage, cross channel capabilities are about to become an even more distinct differentiator with the…

News January 16

Microsoft Tag Debut Builds Momentum For Mobile Commerce, Quick Response Marketing

Building on the early successes retailers are experiencing with short codes and other mobile marketing, a new technology…

News January 8

User Generated Content’s Commerce Connection Tightens With BrandVoice

With recent data from JupiterResearch showing that more than 77% of online shoppers seek customer product reviews before…

News November 20
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