General Mills, Meijer Cook Up Shoppable Digital Tailgating Experience
General Mills has teamed up with Midwest grocery chain Meijer to create a virtual “homegate” experience for college…
News October 6
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Livestreaming: Debunking 5 Common Myths
“Livestreaming” is one of the buzziest terms of the moment in retail, but the live shopping concept has…
Features October 6
5 High-End Marketing Strategies for Budget-Minded Customers
Earlier this year, Euromonitor predicted shoppers would act with a recessionary mindset throughout 2021. And with the COVID-19…
Executive Viewpoints October 4
Could Data Privacy Be Retail’s New Competitive Differentiator?
Some say that in the new era of retail, data is gold. For others, data is oil. Whatever…
Features September 28
Health Brand Jocko Fuel’s Amazon Success Formula: ‘Fight AI with AI’
Every day, 1,797 new sellers join the Amazon marketplace. With similar growth trends for the many other online…
Features September 27
Why Email Remains Indispensable
The email inbox of today is vastly different from the inbox of the 2010s — or even the…
Executive Viewpoints September 27
Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain
Every SEO strategy session with clients these days should include a moment of recognition and praise for how…
Executive Viewpoints September 23
Albertsons Cos. Aims to ‘Make Online Experiences Fun’ with Shoppable Content
Albertsons Companies has teamed up with short-form video platform Firework to bring a shoppable livestream video experience to…
News September 22
Walmart and Meredith Cook Up Wide-Ranging Shoppable Content Partnership
Walmart has teamed up with media company Meredith for a cross-platform partnership designed to help customers plan and prepare…
News September 16Featured
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