Omnichannel Retail Index Spotlights 4 Investment Areas
While consumer expectations have continuously shaped retailers’ strategies, tech choices and best practices, COVID-19 accelerated this rate of…
Features July 20
Latest In: Marketing
YouTube Teams with Shopify to Offer In-Platform Shopping
YouTube has announced a series of new enhancements to make shopping more integrated on its platform, including a…
News July 19
From ‘Beautiful Playground’ to ‘Commerce Destination’: Inside the Vision of Pinterest’s New Chief Shopping Officer
Pinterest’s role in the world of social media is blurry — consumers use the platform very differently than…
Features July 19
How to Implement a Successful Retail Media Network
Google has yet to officially do away with third-party cookies after announcing their removal from its Chrome browser…
Executive Viewpoints July 19
What’s Driving the Explosion of Retail Media (and How to Get in on the Action)
Every one of the Top 10 retailers in the U.S. now has a retail media network (RMN), which…
Features July 15
Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players
From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over…
Executive Viewpoints July 15
The Evolution of Influence: How DTC Brands Can Win in the Age of Trust Commerce
The key to building a successful DTC brand all comes down to one word: Authenticity. Now more than…
Executive Viewpoints July 15
Inside PUMA’s ‘Humble’ Approach to Metaverse Strategy
When it comes to world building in the metaverse, the creative opportunities are essentially limitless. That’s why, as…
Features July 14
Content Governance: The Savior of Ecommerce Giants
Quitting online shopping may be tougher than taking a break from our smartphones. Hundreds of millions of people visit…
Executive Viewpoints July 12Featured
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