Walmart Switches to Recyclable Paper Bag Mailers and Right-Sized Packaging
Walmart’s latest sustainability initiatives combine changes to its fulfillment processes as well as customer-facing options for reducing waste,…
News June 1
Latest In: AI & Machine Learning
The ABCs of a Successful Back-to-School Shopping Season
The back-to-school (BTS) season, which had traditionally been confined to August and early September, has been expanding as…
Features May 30
Google Debuts New Tools to Help Brands Harness the Power of Generative AI
Google unveiled a series of new tools for merchants and advertisers at its annual Google Marketing Live event…
News May 23
Staples Joins the AI Conversation with New ‘Business is Human’ Campaign
Staples has launched a new marketing campaign with the theme of “Business is Human,” highlighting the company’s belief…
News May 19
Creating Accountability for Costly Returns, One Executive at a Time
Any good business leader knows that ownership is important for productivity. When a department has a clear hierarchy…
Executive Viewpoints May 15
Hey Alexa, How Can Marketers Personalize Content for You?
By the end of this year, more than 200 million smart speakers are expected to be sold globally,…
Executive Viewpoints May 15
The Power of AI to Support Field Service Employees and Maintain Exceptional Customer Experiences
We’re three years removed from the pandemic’s Great Resignation, and talent shortages remain across all industries, including construction,…
Executive Viewpoints May 12
Google Aims to ‘Supercharge’ Shopping with Generative AI-Enhanced Search
As the CEO of ChatGPT developer OpenAI prepares to testify before the U.S. Senate next week about potential…
Features May 11
Combat Inflation’s Impact by Streamlining Conversational Commerce Channels
In yet another sign that the COVID-generated ecommerce surge has subsided, the Salesforce Shopping Index reported flat ecommerce…
Features May 8Featured
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