TouchPoints TV at #NRF13: Todd Berner, StepOne Systems

Published: January 25, 2013
 

Todd Berner, StepOne Systems

In this episode of TouchPoints TV, Todd Berner, CEO of StepOne Systems, discusses how it has been a pivotal year for mobile. However, he shares that to have a truly successful mobile strategy, retailers must look at mPOS as an opportunity for improved customer-to-associate engagement, rather than just another payment option. Berner also reports the recent acquisition of StepOne by Zebra Technologies, and how this move will impact mPOS adoption among retailers.

Episode Notes:

Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank