Flow is designed to eliminate the barriers of cross-border commerce by offering solutions such as multi-currency pricing, cost efficient and rapid shipping, international payment options, well-defined taxes and duties and simplified returns. With Flow, retailers can show each customer familiar currencies, local payment options and tax and duty displays to improve conversion rates.
Sites using the solution remain fully branded in the retailer’s own image, rather than requiring them to make co-branded sites internationally. The platform also features a customizable self-service console that lets retailers maintain their pricing options without needing a development team. The control panel includes fine-tuned controls for:
- Duties and taxes;
- Product catalogue targeting and payment methods; and
- Shipping options.
Flow’s cross-border solution automates and simplifies the international e-Commerce process through features such as localized browsing, pricing, and payment options by country. The solution provider has experience in more than 130 countries, and its tools support more than 70 different methods of payment, including Google Pay, BitPay, Alipay, and WeChat Pay.
Other capabilities include worldwide direct shipping, analytics and measurement and risk management. Advanced features include conversion optimization testing, multi-DC inventory management, full customer data access and AI-powered duty and tax costs.