How the Convergence of Content and Commerce is Collapsing the Traditional Marketing Funnel
Commerce is being embedded into more channels, platforms and touch points. Destinations once focused on education and inspiration…
Features October 15
Latest In: Omnichannel Alignment
H&M Shows Off ‘Fresh’ Brand Direction with Pop-Up Showcase
H&M is celebrating its evolution through a series of pop-ups across the U.S. and Ecuador this fall. The…
News October 10
Ulta Beauty Launches Community and Content Initiatives Focused on Mental Health Awareness
Ulta Beauty has launched two new digital experiences in recognition of Mental Health Day: an online digital community…
News October 10
From Supply Chains to Fitting Rooms, RFID Demonstrates its Retail Versatility
RFID technology is far from new; in fact, it’s already been through not one but multiple hype cycles,…
Features October 10
Primark Pens Contract for Penn District NYC Flagship
Primark is continuing its rapid U.S. expansion in New York City with plans for a new flagship location.…
News October 9
Walgreens Hires New Chief Commercial Officer to Bolster B2B Healthcare Services
Walgreens has hired a new SVP and Chief Commercial Officer to help build its B2B healthcare services division.…
News October 7
From Passive to Interactive: How to Use Video to Drive Audience Engagement and Activation
Today’s marketing and ecommerce leaders know that video is a critical component of any content strategy. After all,…
Features October 7
Heidi Klum ‘Modelverse’ Lets Players Walk a Virtual Catwalk in Roblox
Supermodel Heidi Klum has launched Modelverse, a new digital fashion experience in Roblox. Developed in partnership with Supersocial,…
News October 4
Rebirth at Kohl’s: Retailer Brings Back Beloved Babies ‘R’ Us Registry
Expectant parents, rejoice! After announcing its new in-store partnership with Babies ‘R’ Us, Kohl’s is bringing back the…
News October 3Featured
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