Latest In: Omnichannel Alignment

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Chinese Laundry Walks The Omnichannel Walk With Celerant

In the omnichannel era, shoppers expect to always receive the products they want, at the right price and…

News July 20
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The Top 15 Stories Of 2015 (So Far…)

We’re halfway through 2015 and Retail TouchPoints already has covered a plethora of new industry trends and best…

News July 15
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Localization And Personalization Become Key For Successful Back-To-School Campaigns

Although it seems most Americans have just completed the school year, retailers are already planning their back-to-school initiatives.…

News July 14
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Digital Channels Will Influence $2.2 Trillion In Brick-And-Mortar Sales By End Of 2015

Although brick-and-mortar stores continue to acquire the largest share of store sales, consumers are starting to demand more…

News May 29
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How Physical Retailers Can Benefit From Partnering With Digital Businesses

Up to 90% of consumers prefer to look at products in-store, even if they ultimately complete their transactions…

News May 19
crosschannel customer behavior research recap signal unified customer view

Only 6% Of Marketers Have Captured A Single View Of Customers

Only 6% of marketers say they have attained a single view of customers to support their cross-channel marketing…

News May 12
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Nordstrom Tests Curbside Pickup In 20 Locations

Nordstrom is aiming to expand its omnichannel fulfillment options by testing curbside pickup in 20 locations nationwide. Currently,…

News May 6
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Former Macy’s Exec Hones In On The Need For Buy Online, Pickup In-Store

As retailers seek to interact with consumers through all possible channels, one area they must heavily focus on…

News April 23
criteo crossdevice Mobile Marketing research recap targeting

Cross-Device Targeting Becomes Top Mobile Marketing Priority For 2015

More than half (58%) of retail executives and ad agencies point to cross-device targeting as their most important…

News April 21
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