Latest In: Marketing

Coronavirus Featured Hand & Stone Massage

Exclusive CEO Q&A: How Hand & Stone Kept Growth Going Even During Shutdowns

Apparently, growth is a hard habit to break — even when a pandemic forces the shutdown of every…

Features June 8
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Shapermint #MakeTheCall Mother’s Day Campaign Tops 12 Million Impressions

Historically, marketers have used Mother’s Day to tug at consumers’ heartstrings in order to get them to open…

Features June 5
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How To Use Google My Business To Get More Customers

In this day and age, ranking high on Google is a bulletproof way of generating sales. No matter…

Executive Viewpoints June 5
Executive ViewPoints Matt Katz and Sujata Dantiki SSA & Company

Maximizing Your Affiliate Marketing Program Is More Critical Than Ever

Customer journeys have been disrupted by COVID-19 and acquisition costs continue to rise, making it increasingly difficult to…

Executive Viewpoints June 5
Bynder Catawiki We Adapt

Bynder Acquires Video Content Management Platform We Adapt

Digital asset management (DAM) platform Bynder has acquired We Adapt, a SaaS creative management platform that enables brands…

News June 3
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IAB CEO Randall Rothenberg: COVID-19 Has Accelerated ‘Storeless Discovery’

There have been plenty of “new realities” retail brands have had to adjust to over the past few…

Features June 1
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Silence Is Not An Option: 3 Ways Brands Can Connect With Consumers Amid Social Distancing

As we continue social distancing, people are looking to social media to stay connected. Usage has increased for…

Executive Viewpoints May 26
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What Marketers Need To Know About Brand Safety And Affiliate Marketing

Over the last 20 years, affiliate marketing has matured beyond what many marketers would have imagined when it…

Executive Viewpoints May 22
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New Shops Feature Lets Retailers Create Single Online Store On Both Facebook And Instagram

The debut of Facebook Shops represents the platform’s latest effort to promote commerce on its Facebook and Instagram…

News May 20
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