retail media

Want to See Success in 2025? Answer These 5 Questions

If the events of 2024 taught us anything, it’s that “value” can mean many different things depending on a consumer’s demographics, psychographics…

Instacart Expands B2B Ad Reach Through New Partnership with Foodservice Solution Cut+Dry

Instacart is scaling the reach of its retail media technology, Carrot Ads, to give advertisers access to the multibillion-dollar foodservice industry through…

Walmart is Sharing More and More of its Data with its Suppliers. Here’s Why.

Editor’s Note: As 2024 comes to an end, we’re highlighting some of our most-read content of the year. We look forward to…

Leading Canadian Media Brand Brings Shoppability to Two Top Shows

Bell Media, one of Canada’s top media and entertainment companies, is bringing curated, shoppable TV experiences to two of its top shows:…

David’s Bridal Acquires Wedding Media Brand, Launches Pearl Media to Create ‘Ultimate Inspiration Network’

David’s Bridal has acquired wedding media brand Love Stories TV and is launching into retail media with the debut of the Pearl…

Hy-Vee Ramps up In-Store Retail Media Offering with Grocery TV Partnership

Supermarket chain Hy-Vee is continuing to build out its retail media network, RedMedia, through a new partnership with in-store retail media solution…

Dollar General Plans 575 New Stores, 4,250 Remodels, Tests Same-Day Delivery

Dollar General has announced a robust real estate strategy for 2025 that includes the opening of 575 stores and the remodeling of…

Walmart, NBCU to Kick Off Shoppable Live Sports Partnership with Thanksgiving Game

NBCUniversal and Walmart have collaborated on a series of new shoppable TV experiences and measurement capabilities for the network’s linear and streaming…

Albertsons’ Retail Media Arm Adds NBCUniversal Channels to CTV Offering

Albertsons Media Collective is expanding its Collective TV offering to include video ads across NBCUniversal‘s suite of channels and publisher partners. Launched…

CVS, 7-Eleven Turn up the Volume on Retail Media Audio Offerings

Both CVS and 7-Eleven are expanding their retail media offerings to include in-store audio: CVS has partnered with The Trade Desk and…

Save a Lot Plots In-Store Retail Media Rollout Across 900 Locations

Save A Lot is partnering with Retail Fluent Media Network (RFMN) to bring Digital Window Signs to stores, including 750 independently owned…

Grubhub Joins the Commerce Media Club

Food delivery platform Grubhub is expanding its advertising capabilities to create a full-fledged commerce media network in partnership with Koddi. Through the…

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