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The Inbox Battle: Studies Show Paybacks Retailers See From Personalized Emails
Today’s email-savvy consumers appreciate a personalized, well-targeted email promotion, but many abandon a retailer if they have a negative email experience. Smart retailers know their best customers and provide them…
News February 26
Professor Tom Davenport Advises Retailers To Cultivate Potential Benefits of Analytics
Industry experts and retailers themselves agree that most retail companies have not yet realized the full potential of the breadth of analytics available to them today. Economic climate aside, retailers…
News February 19
Mobility Moves Up Priority Scale As Retailers Look For Productivity, Sales Gains
As retailers struggle to find operating efficiencies while still maximizing revenue opportunities, demand for mobility tools are on the rise and solution providers are responding with applications that are easier…
Features February 19
RetailWire: Opinions Mixed On Microsoft’s Move Into Retail Arena
Borrowing a page from Apple’s playbook, Microsoft plans to open Microsoft-branded retail stores. Although details were limited, Microsoft said the stores’ purpose will be to “create deeper engagement with consumers…
News February 19
Valentine’s Day Promos Show Love For Innovation Beyond Price Discounts
With Valentine’s Day spending projections down to $102.50 from 2008’s $122.98 figure, according to NRF, retailers were looking to spread the love and get consumers out spending. While some analysts…
News February 12
Timex Makes Time to Upgrade Cross-Channel Presence, Dials In Social Commerce
If ever there was an American brand that represented the past and present of marketing its Timex. After its legendary days of “takes a licking and keeps on ticking” the…
News February 12
Domino’s Delivers Cost Savings, Data Security With Install of Thin-Client POS
With customer data security and current economic concerns top-of-mind at Domino’s, the 8,200-store pizza delivery chain expedited the implementation of new thin-client POS operating platforms for its stores. While in…
News February 12How Much Will Sales Slip In 2009? Analysts Anxious As Spending Plummets In January
An alarming sales slide in January for many retailers has retail analysts nervously speculating just how far consumer spending may drop in 2009. While the National Retail Federation (NRF) recently…
News February 6
Personalized Gift Card Platform Promises To Raise Redemption Rates
Promotional gift cards have had significant appeal to retailers looking to attract new consumers, but one of the major shortcomings about the form of plastic is that most card holders…
News February 5
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