Retail TouchPoints

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Alternative Sales Models Emerging To Target Changing Shopper Patterns

Brick and mortar expansion may have grinded to a halt during the “Great Recession,” but innovative new shopping mediums are still emerging across various distribution channels. With mobile commerce emerging…

News March 20

Sears Aligns All Channels For Personalized Shopping With ShopYourWay Branding

In one of the loudest endorsements of cross channel retailing to date, Sears Holdings Corp. announced plans last week to unify the multi-channel services of its Kmart and Sears businesses…

News March 20

New Research Sends Retailers Urgent Message To Segment Email Campaigns

The learning curve for retail email usage has been interrupted. Several new reports show declining email metrics for the category, and analysts are urging a return to data basics to…

News March 20

Forrester Report Finds Retail Leads Loyalty Pack, But Channel Connections Still Missing

Retail was the clear winner in last week’s Forrester customer experience report, but its author sees a lot of room for improvement. Although the retail industry performed the highest out…

News March 12

Expansion Of MyMacy’s Puts Promise Of Localized Assortments To The Test

Macy’s recent announcement that they will be expanding the MyMacy’s initiative across the U.S. is shaping up as a high profile litmus test of whether offering store and merchandise assortments…

News March 12

Kohl’s, Office Max, Best Buy Dominate Advertising Awards At RAC Conference

In a year when retailers needed to pull out all of the stops to drive traffic and conversions, the Retail Advertising and Marketing Association (RAMA) acknowledged those who outshined their…

News March 5

Strategies To Drive Spending, Customer Loyalty Take Center Stage At Marketing Conference

Strategies to drive spending and increase customer loyalty took center stage at the recent Retail Advertising and Marketing Association (RAMA) 2009 conference in Las Vegas.

News March 5

Taggle Brings Mobile Bids To Brick & Mortar Stores

The Concept:Taggle is a new concept designed to allow consumers in a brick-and-mortar retail store to bid on items in a no-hassle way via the mobile device. While designed to…

News March 5

New IDC Research Shows Customer Centricity Tops Retail Priorities

First the good news: 75% of retailers believe customer-centricity is a “top three success factor” for 2009 and 80% of retailers expect an increased focus on consumer centricity this year,…

News February 26
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