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A Prescriptive Guide To Including Mobile & Social In Cross Channel Marketing
By Gib Bassett, Director of Marketing, Signal The end game to reaping the benefits of cross channel marketing is to obtain a 360- degree view of customer channel preferences and…
News October 21Social Media Search Key Trend for Holiday Shopping
The social sphere continues to demonstrate how word of mouth can positively and negatively serve retail brands, but its potential for search and gift guiding is coming to life in…
News October 14Increasing Cross Channel Expectations Examined In Shopper Preference Study
Cross channel expectations have risen dramatically over the past year. Consumers expect to complete an order anywhere (61%), modify an order anywhere (74%) and track an order anywhere (87%). These…
News October 145 Key Steps to Expanding Your Global Customer Reach Online
By Mark Begin, President of asknet The world marketplace is within reach and creating great opportunities to sell products globally at minimal expense. The advancing age of the internet and…
News October 14
Pet Smart, Dicks, GNC Join Forces For New ShopRunner Loyalty Program
Taking a collaborative approach to loyalty and a new spin on combating the continued market share growth of Amazon, major retailers joined forces earlier this week for the launch of…
News October 7Best Buy & The Container Store Streamline Customer Receipts
Best Buy and The Container store have each launched QuickReceipts, a program designed to automatically collect, store and organize customer receipts from stores and retailers’ web sites. Business and financial…
Features October 7MEF Americas 2010 Event To Focus On Mobile Media & Commerce Strategies
2010 has been a growth year for mobile content and mobile commerce across the Americas — Latin America is now the world’s second largest mobile market, and together with North…
News October 7Maximizing Retail Profits Through Customer Engagement
By Scott Zimmerman, President, TeleVox The changes in the economy due to the recession have directly affected the retailer/consumer relationship, specifically consumer loyalty. Consumers are more concerned about their own…
News October 7Forever 21 Launches Mobile App
Forever 21 has developed a new mobile app and site, designed to drive consumers in-store. The application is updated daily with new styles and has the discount clothing line’s entire…
News October 6
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