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New Research Offers Tactics To Bring Customers Back In-Store
While online spending continues to thrive, a new survey by Leo Burnett shows that all hope isn’t lost for brick and mortar outlets if they focus on excelling in the…
News November 18Solution Spotlight: LightSpeed Mobile Empowers Store Employees With iPod Touch Technology
Concept:LightSpeed Mobile utilizes mobile retail units to introduce a new development of the personal retail experience while shoppers are in a store. LightSpeed Mobile was developed to give consumers a…
News November 184 Ways To Up The Ante With Social Media Spirit For Holiday
By Mélanie Attia, Product Marketing Manager, Campaigner The holiday season seems to sneak up earlier each year. Even before Halloween decorations went up, retailers have had their holiday marketing plans…
News November 185 Last-Minute Ways To Optimize Online Holiday Shopping
By Thierry Costa, Vice President of Marketing, SLI Systems Holiday shopping starts earlier and earlier every year — as The New York Times recently reported, Black Friday sales, which traditionally…
News November 15Target Reveals New Multi-Channel Engagement Strategies At CETW
Target, better known to its loyal followers as “Tar-zhay,” is focused on helping customers “find, learn and buy,” and has taken 2010 to remodel its strategy, stores and messaging. Target’s…
News November 11Stadium Revives Loyalty Program With Cross-Channel Capabilities
With consumers’ channel choices expanding, retailers are increasingly reliant on the ability to quickly and efficiently segment and target customers to maximize messaging and engagement. Scandinavian sports retailer Stadium, the…
News November 11Using Facebook & Twitter To Generate Social Buzz for Holiday
By Paula Drum, General Manager of Gettington.com The countdown to Christmas is officially on. For retailers, the holiday season is the equivalent to the playoffs. We’ve been working to get…
News November 11Sheetz Convenience Chain Upgrades Analytics Capacity With New Teradata Appliance
Family-owned and operated convenience store chain Sheetz Inc., has adopted the new Data Warehouse Appliance developed by Teradata Corporation. “Sheetz started with a competitive system, moved to the Teradata Data…
News November 10Growth Of Location-Based Apps Cause Retailers To Check In On The Potential To Extend Rewards
While some in the retail industry are still skeptical about the potential of location-based apps, it is getting harder to ignore the growth and buzz on companies like Foursquare, Gowalla,…
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