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Case Study: myShape.com Improves Conversion Rates Via Personalized Assortments
Bringing personal shopping to ecommerce, women’s apparel retailer myShape.com is reporting an average of 6-8% conversion rates (and…
News November 20Sears Crosses Into Mobile Channel With Holiday Launch Of “Sears2go” Application
In an effort to make it as convenient as possible for its customers to find and purchase their…
News November 13Mobile Couponing Moves Into New Markets, GameStop Plays With New Phone Offers
After making its mark initially with supermarkets and consumer product brands, mobile couponing is extending its reach into…
News November 13Forecasting Substantial IT Spending Cuts In 09, Analysts Predict Projects To Make The Cut
Call it the “CSI phenomenon.” As coined by AMR Research retail VP Mike Griswold, it describes the current…
News November 135 New Promotional Trends Emerge As Retailers Launch Early Holiday Sales Offers
As expected, retailers have kicked off their Holiday promotion efforts early this year. Rather than wait until Black…
News November 6Gift Cards Remain #1 Choice Among Consumers Despite Economy, Retail Bankruptcies
Although a number of retailers have filed for bankruptcy this year, and at least one stopped honoring gift…
News November 6AdTech Show Serves Up Latest Online Marketing, E-Commerce Bells & Whistles
It has gained a reputation as the East Coast’s annual meeting of the minds for online marketers. But…
News November 6Retail Rebound Not Expected Until 2010 According to TNS Retail Forward Forecasts
Brace yourself. For those retailers struggling in today’s economy, next year could be even more challenging, according to…
News October 30RetailWire: P&G Tests Online Sales to Consumers
Editor’s Note: This article is an excerpt from one of RetailWire’s recent online discussions. Each business morning on…
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