Macy’s Levels Up Personalization with 500M Tailored Offers to 30M Customers
Personalization has become an expectation for many consumers, but brands’ maturity levels in providing personalized marketing and CX…
Features July 22
Latest In: Omnichannel Alignment
Pacsun Taps Pinterest to Drive Home Fall Campaign: ‘Better in Baggy’
This fall, things are going to get baggy, at least according to Pacsun and its consumer community, The…
News July 19
Roku, Walgreens and the Future of CTV: Shoppable Ad Experiences
Walgreens Advertising Group (WAG) is making good use of one of its most valuable assets: a treasure trove…
Features July 17
Five Key Challenges for Food Retailers
The last few years have included incredible highs and the deepest of lows for food retailers, from finding…
Executive Viewpoints July 17
Advanced Brand Tracking Ramps Up Data-Driven Marketing for M.M.LaFleur
As a female-founded womenswear brand, M.M.LaFleur knew its target audience was changing. Following COVID lockdowns and the massive…
Features July 17
Key Factors of a Successful Retail Industry Training Strategy
This sponsored content is brought to you by iSpring Solutions. Within the retail industry, staff training, teaching and…
Sponsored July 16
H Mart Upgrades Ecommerce CX with Real-Time Inventory Availability
Asian-American supermarket chain H Mart has migrated from a legacy commerce platform to VTEX, an upgrade that allows…
News July 15
Fender Strikes the Right Note with Digital Identification Support for Customer-First Marketing
Over the course of its 80-year history, Fender has acquired “legendary” status. The guitar maker has become a…
Features July 15
Hy-Vee Implements Digital Shelf Tags, Debuts Post-Purchase Offers for Items Beyond its Assortment
Supermarket chain Hy-Vee has invested heavily in its digital transformation over the last two years — and its…
News July 12Featured
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