U.S. E-Commerce Is Off To A Strong Start In 2014
By Netta Kivilis, Head of Marketing, Custora For U.S. retail overall (offline + online), 2014 started with a slight…
Executive Viewpoints March 7By Netta Kivilis, Head of Marketing, Custora For U.S. retail overall (offline + online), 2014 started with a slight…
Executive Viewpoints March 7By Garrett Eastham, Co-Founder and CEO, Compare Metrics More than ever, online shopping expectations have risen and customers…
Executive Viewpoints December 5Yes, you heard (or read, rather) that correctly. Despite the fact that many retailers, including J.C. Penney, Kmart,…
Executive Viewpoints November 14By Debbie Hauss, Editor-in-Chief These days it takes a lot to impress a consumer with customer service, especially…
Executive Viewpoints November 13By Alicia Fiorletta, Senior Editor Although the retail world has been buzzing about the powers of Facebook and…
Executive Viewpoints October 2Content has been king for quite some time for B2B marketers. E-books, white papers, infographics and webinars have…
Executive Viewpoints October 1Shoppers’ browsing and buying preferences are constantly evolving, especially as technology continues to advance. WIthin the past year,…
Executive Viewpoints September 19By Kim Zimmermann, Managing Editor Terry Lundgren, the CEO of Macy’s, is a fairly recognizable guy. Chances are…
Executive Viewpoints September 18Mike Hennessy, Vice President, Marketing, IntelliResponse Social media can be a perilous field for brands to navigate. Many…
Executive Viewpoints September 16