How a Laser Focus on the ‘Transaction Moment’ is Powering One of Retail’s Hottest Startups
There are a lot of ecommerce tech solutions out there today, but even among that ever-growing crowd Rokt…
Features April 15
Latest In: relevancy
Room & Board Embraces ‘The Art Of The Possible’ With Salesforce Marketing Cloud
Shopping for furniture can be a long, drawn-out process — especially online. Furniture e-Commerce sites provide consumers with…
Features June 11
Prioritizing Relevancy As A Competitive Differentiator
Retail is tough. Even with the slew of recent, optimistic headlines regarding increased consumer confidence and greater discretionary…
Executive Viewpoints April 27
4 Things Brands And Retailers Can Learn From B2B Marketers
By Alicia Fiorletta, Senior Editor I’m writing this piece from Scottsdale, Arizona, where we just wrapped up the…
Executive Viewpoints February 19Are You Speaking Your Customer’s Language [Across Devices]?
By Alicia Fiorletta, Senior Editor Relevancy motivates shoppers to purchase certain products and remain loyal to specific brands…
Executive Viewpoints July 24What Shoppers Want
By Garrett Eastham, Co-Founder and CEO, Compare Metrics More than ever, online shopping expectations have risen and customers…
Executive Viewpoints December 5How CMOs Are Benching The CIOs In This Fall’s Hottest Game: Real-Time Retailing
By Graham Cooke, Founder, CEO, Qubit It’s fall and there are two things on the mind of every…
Executive Viewpoints October 18Consumers Express Frustration Over Irrelevant Online Content
Consumers no longer have patience for batch-and-blast marketing campaigns and irrelevant online content, according to new research released…
News August 1293% Of Consumers Would Share Personal Data In Exchange For Customized Offers
Many retailers still are determining how to best provide personalized messages, offers and product recommendations without invading privacy…
News August 9Featured
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