Latest In: re-marketing

Personalization: The Shift From Product To Person

By Andrew Scarbrough, PriceWaiter In an earlier Executive Viewpoints column, I talked about how virtual showrooming is becoming…

Executive Viewpoints October 24

Boosting Results By Connecting Ad Experiences With Social Data

By Todd Parsons, Founder and CEO, Aditive Social media is a powerful, proven tool for building brand equity…

Executive Viewpoints August 5