Latest In: Impact Mobile

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Clark Kent And The Connected Shopper

By Gary Schwartz, Impact Mobile At some point in your youth, you surely had imagined a day you…

Executive Viewpoints March 6
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Retailers, Heads Up: Google Just Invented The Mobile Browser

Self-driving cars? Hot-air balloon Internet-delivery? Alchemy-tech projects from Google X’s laboratory. Now, finally the Mountain View scientists launch a moonshot…

Executive Viewpoints January 5
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The Retail Internet Of Things (IOT): Turning Your Store Into An App

Retailers are an innovative bunch. We adopt and trial new technologies at a more nimble rate that other…

Executive Viewpoints October 21
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Trend Watch: Data Security And Its Impact On Retail Innovation In 2014

Data security has now risen to the top of the heap of conversations in and around the retail…

Features January 28
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A Retail Wireless Registry For 50 Billion Things

By Gary Schwartz, CEO, Impact Mobile   When Cisco’s CEO, John Chambers, took the stage at CES in…

Executive Viewpoints January 28
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The 2014 Retail Game Changer: Battle Of The Maps

Of all the widgets and long-forgotten apps on your phone the one with most mobile mindshare is your…

Executive Viewpoints December 16
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Impact Mobile And Star Micronics Launch Mobile Marketing Solution

Impact Mobile, a provider of end-to-end mobile marketing solutions, and Star Micronics, a small printer manufacturer, are partnering…

News June 12
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Comparing Political And Retail Strategies

Editor’s Note: This article is an excerpt from Schwartz’s book titled: Fast Shopper, Slow Store. Many people in…

Executive Viewpoints January 22
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13 Retail Experts Share Predictions In 2013 RTP Outlook Guide

What are the greatest challenges facing retailers in 2013? How do you design a mobile site for the…

News January 7
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