Intent to Buy Cartoon: #10 Stores
Every time a consumer visits a site, they have a two-way conversation with that brand, sharing important clues…
Executive Viewpoints August 10
Latest In: Dan Darnell
Intent to Buy Cartoon: #9 E-Commerce Profiling
Profile data alone can turn potential customers away if it’s off-base. Instead, by examining customer’s micro-behaviors, retailers…
Executive Viewpoints July 27Intent to Buy Cartoon #7: Buying Guide
Past purchase data has its limitations – especially when it comes to new customers who don’t yet…
Executive Viewpoints June 29
Intent to Buy Cartoon #6: Abandonment
With statistics reporting that up to 75% of all shopping carts are abandoned just before the sale is…
Executive Viewpoints June 15Intent to Buy Cartoon #5: Email Offer
In an ever-changing world, retailers must take into account people’s ever-changing lifestyles. By focusing on your audience’s in-the-moment…
Executive Viewpoints June 1Intent to Buy Cartoon #4: Email Deal
Providing personalized recommendations based on past searches and customer profile data produces irrelevant, and sometimes even insulting results.…
Executive Viewpoints May 11Featured
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