When done well, personalized offers motivate up to 45% of consumers to make a purchase. But most times, retailers resort to basic segmentation and mass offer design, so results fall flat.
If you want to design nuanced and engaging offers for all visitors, even anonymous ones, it’s time to harness the power of intent. By leveraging intent signals within AI-powered offer decisioning, you can:
- Track and understand conversion and abandonment behaviors;
- Engage shoppers in real time with relevant offers designed to maximize conversions and basket size;
- Optimize promotional budgets by creating incentives that drive incremental behavior; and
- Automate offer execution to real-time behaviors.
Explore this immersive experience to learn how you can get started.
