Digital Experience Gaps Put Revenue On the Line

EPISODE #77
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Summary

Featuring: Kirsten Newbold-Knipp, and Elizabeth Simmer of FullStory

A whopping 81% of consumers plan to maintain or increase their digital usage, even as COVID-19 restrictions lift, according to a survey from FullStory. Is your business prepared to deliver an easy, friction-free experience? 
 

During this episode of Retail Remix, Kirsten Newbold-Knipp, CMO of FullStory, and Elizabeth Simmer, Head of Onboarding & Professional Services, sit down to discuss some of the biggest issues consumers face while shopping online, and how these struggles ultimately impact their loyalty. Listen to learn: 

  • Why digital experience is more critical than ever in an omnichannel world; 
  • The overlooked facets of digital customer experience that hurt customer engagement and loyalty; and 
  • How digital experience intelligence (DXI) empowers all areas of the retail organization to design experiences with empathy and deep customer understanding.  

RELATED LINKS 

Kirsten Newbold-Knipp, and Elizabeth Simmer on Retail Remix

Summary

Featuring: Kirsten Newbold-Knipp, and Elizabeth Simmer of FullStory

A whopping 81% of consumers plan to maintain or increase their digital usage, even as COVID-19 restrictions lift, according to a survey from FullStory. Is your business prepared to deliver an easy, friction-free experience? 
 

During this episode of Retail Remix, Kirsten Newbold-Knipp, CMO of FullStory, and Elizabeth Simmer, Head of Onboarding & Professional Services, sit down to discuss some of the biggest issues consumers face while shopping online, and how these struggles ultimately impact their loyalty. Listen to learn: 

  • Why digital experience is more critical than ever in an omnichannel world; 
  • The overlooked facets of digital customer experience that hurt customer engagement and loyalty; and 
  • How digital experience intelligence (DXI) empowers all areas of the retail organization to design experiences with empathy and deep customer understanding.  

RELATED LINKS 

Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank