Intent to Buy Cartoon: #9 E-Commerce Profiling
Profile data alone can turn potential customers away if it’s off-base. Instead, by examining customer’s micro-behaviors, retailers…
Executive Viewpoints July 27Profile data alone can turn potential customers away if it’s off-base. Instead, by examining customer’s micro-behaviors, retailers…
Executive Viewpoints July 27Shoppers utilize social intelligence — defined as the ability to understand and learn from each other and profit…
Executive Viewpoints July 24The rapid emergence of mobile devices and social platforms in recent years has presented retailers with more channels…
Executive Viewpoints July 24For a retailer, knowing exactly what makes a space inviting and popular begs the question: How can I…
Executive Viewpoints July 24It is no secret that satisfied customers equal good business. However, a majority of American consumers are dissatisfied…
Executive Viewpoints July 17I heard recently that the adoption of chip and PIN technologies for credit and debit cards can cut fraud…
Executive Viewpoints July 17EMV is emerging in many countries as a new standard for payment transactions. EMV is defined by EMVCo…
Executive Viewpoints July 17As retailers prepare for the holiday season in a rapidly changing environment, Retail TouchPoints, the industry’s go-to source…
Executive Viewpoints July 16A great pick-up line might grab your customer’s attention, but it probably won’t keep it. Backing up an…
Executive Viewpoints July 13