Why There Really Is Value In A Name
While most industry experts and executives agree that a focus on innovation, transformation and customer-centricity are key to…
Editor's Perspective September 17
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The New Era Of Social Commerce
Fashion and social media are two of my passions, so I always love when these two worlds collide.…
Editor's Perspective September 4
As Denim Sales Plummet, Is It A Matter Of Fit Or Fashion?
There have been a number of reports lately about the dwindling sales of jeans in the U.S. But…
Editor's Perspective August 14
Augmented Reality’s Role In Retail
Retailers are always looking for new ways to engage with the customer, particularly by catering to the eye.…
Editor's Perspective August 6
Where Is The Line Between Helpful Information Sharing And Creepiness?
One of the most challenging dilemmas for retailers today has to be staying on the right side of…
Editor's Perspective July 2
How Celebrities Fuel The Fashion Industry
Celebrities embody the things many people strive for: Fame, fortune and of course, a killer wardrobe. Fashion-savvy movie…
Editor's Perspective June 26
Will The Virtual Goddess Rule?
I was intrigued with a story from my colleague Alicia Fiorletta about how Clarins, the cosmetics and fragrance…
Editor's Perspective June 4
Social TV Creates New Engagement Opportunities For Retailers
TV ad reach is shrinking. But that’s not a bad thing for retailers investing in ads or the…
Editor's Perspective March 27
Brick-and-Mortar Is Alive And Well: Discount Stores Continue To Thrive
Staples and RadioShack made headlines in March when they announced plans to close a combined 1,300 stores. While…
Editor's Perspective March 19Featured
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