Your customers are more likely to purchase products when they learn about it from someone they trust. The good news for retailers is that many customers already trust store employees. Why not turn store associates into brand advocates?
Need convincing? Consider this: Just 135 employee advocates are more powerful than one million social media fans of corporate accounts, according to SocialChorus research. By properly engaging these employees, you can transform associates into advocates and win rewards that include better customer loyalty and a more devoted staff.
Target and Gap already engage thousands through employee advocacy programs. Find out how you can too. Fill out the form below to download the white paper, titled: The Retail Marketer’s Guide to Employee Advocacy.