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Microsoft Spotlights Kroger And Starbucks As Retail Innovators

“Reimagining retail” is a term buzzing throughout the NRF Big Show, but what does that really mean? During this interview Shelley Bransten Corporate VP of Global Retail and Consumer Goods for Microsoft, shares her take on the monumental shift happening in retail. She also explains how Kroger and Starbucks are using data and cutting-edge technology to better serve customers and transform their store experiences.

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