Latest In: Executive Viewpoints

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Making Mobile Devices Actually “Pay”

Think about your cell phone. You never leave home without it, right? But what does it actually do?…

Executive Viewpoints September 15
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From the Source’s Mouth: What Consumers Say About Live Chat

Shoppers rely on live chat technology for a variety of sales and servicerelated functions, including answering questions prior…

Executive Viewpoints September 8
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Back-To-School 101: A Crash Course In Effective Email And Social Media Marketing For The Season

As summer comes to a close, kids reluctantly trade in their swim trunks for school supplies. The back-to-school…

Executive Viewpoints September 1

The Remote App: Maintaining Brand Relevance in the “SplinterNet” Age

The fact that more CEOs are looking for new ways to get closer to their customers is hardly…

Executive Viewpoints August 25
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Consumer And Technology Challenges In A Cross-Channel World

Q&A with Jerry RIghtmer, President, Starmount Systems In this exclusive Q&A with Retail TouchPoints, Jerry Rightmer, President of…

Executive Viewpoints August 17
Frank Riso motorola

Preparing To Mobilize The Retail Workforce

Exclusive Q&A with Frank Riso, Senior Director, Global Retail Lead, Motorola In its annual holiday study, Motorola took…

Executive Viewpoints August 17

Change Management by the Numbers: Devising a Strategy That Produces Results And Advocates

Second In A Two-Part Series:Rolling Out Change The key to engineering any successful structure, whether it is an…

Executive Viewpoints August 11
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Turn Browsers Into Buyers With New Video Technologies

Retailers are quickly learning the power of adding rich media to websites, but they aren’t the only ones…

Executive Viewpoints August 4
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Reengage Your Customers, Revitalize Your ROI

Online marketers are aware of how powerful shopping-cart abandonment tools are, but the reality is that solutions addressing…

Executive Viewpoints July 28
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