Latest In: Executive Viewpoints

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The Great Consumer Divide: Why the Middle is Disappearing and Why Brands Should Fear it

Walk into any supermarket today and you can feel the shift. A basket of essentials costs the same…

Executive Viewpoints January 30
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How AI can Handle the 3 Biggest Gen Z Retail Trends that Shaped the 2025 Holiday Season

Gen Z is rewriting the rules of holiday shopping. Deloitte projected that Gen Z’s 2025 holiday spending would…

Executive Viewpoints January 29
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AI-Educated Shoppers Are Calling to Buy. Are Your Teams Ready to Convert Them?

While marketing leaders obsess over AI product discovery for back-to-school and holiday shoppers, they’re missing a $50,000 opportunity…

Executive Viewpoints January 28
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When Chatbots Make the Call, How Can Retailers Leverage Query-Based Commerce?

Today’s consumers don’t start shopping with a list; they start with a question. “What should I buy for…

Executive Viewpoints January 27
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How Smarter Restaurant Tech is Powering Loyalty even as Dining Frequency Declines

As we enter 2026, restaurants are raising prices to offset inflation-driven costs just as diners are spending less.…

Executive Viewpoints January 26
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Why Most Retail Apps Become Ghost Towns

Engagement is the key driver of measurable growth in retail. Loyalty programs are no longer punch cards and…

Executive Viewpoints January 23
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5 Lessons the Fashion Industry can Take from the CSRD

Global industries are feeling the added strain from increasingly stringent sustainability regulations. For fashion brands today, how a…

Executive Viewpoints January 22
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How to Turn Packaging into a Revenue Driver (Not just Another Cost)

Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with…

Executive Viewpoints January 21
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Design Smarter, Source Faster: How AI is Closing Fashion’s Most Expensive Data Gap

Walk into any product development or merchandising meeting and you will hear a familiar refrain: timelines are slipping…

Executive Viewpoints January 20
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