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Strategies to Optimize Every Customer Interaction

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Jill Campbell, Oracle Retail

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TouchPoints TV: Greg Petro, First Insight
Monday, 30 January 2012 09:08

Greg Petro, First Insight

The retail industry has been buzzing about the concept of gamification to improve customer engagement. Petro discussed the company’s gamification platform, and how it helps retailers differentiate themselves via product assortment. Petro highlights the company’s partnership and implementation with David’s Bridal, as well as the upcoming launch of First Insight’s expanded product and the new “80/20” rule for retailers.

Tune in on our TouchPoints TV segment with Jeff Warzel of David's Bridal as he discusses how First Insight's solution has helped improve the company's forecast accuracy. View Now »

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