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Strategies to Optimize Every Customer Interaction

Strategies to Optimize Every Customer Interaction

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Retail Store Ops
Successful store execution is an imperative in today’s competitive retail landscape. This section will showcase the latest cutting edge strategies retailers are using to drive workforce optimization, headquarters to store communication and also improve customer satisfaction levels through improved service.


Walmart's RFID Efforts in Apparel: Not What Some Might Have You Believe PDF Print E-mail
Thursday, 12 August 2010 12:44

By Leslie Hand, Research Director, Global Retail Insights

leslie_handRetailers, including Dillard's, JCPenney, Bloomingdale's and American Apparel have publically talked about their RFID tagging efforts over the course of the last couple of years, with no particular public attention or concern. But when news was released that Walmart is RFID tagging garments, the media went nuts as claims ran the gamut from concerns about consumer privacy and surreptitious motives to RFID redo circa 2004.

The truth is, the retail giant has never stopped exploring the potential business value of RFID, and has experimented with various use cases, from the pallet and case efforts of a few years ago to DVD tagging to the now well-known apparel tagging efforts. These efforts are all aimed at improving the efficiency by which Walmart does business, thereby reducing the price of goods conveyed to consumers.

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RedPrairie Enhances WFM Solution with Mobility Features PDF Print E-mail
Thursday, 22 July 2010 12:22


RedPrairie Corporation
, recently announced new capabilities for Site Manager™, the enhanced user interface for its Workforce Management solution. The new capabilities, including mobility features, are designed help retail managers to spend more time on the floor coaching sales associates and serving customers.

“By getting store managers out of the back room managing disparate software applications and onto the floor managing customer interactions in person, retailers are finding they can increase their sales conversions significantly,” said Noel Goggin, VP of Retail Strategy, RedPrairie. “At one location, we found that the store was generating five to six more sales conversions for every additional hour that the manager was able to spend on the floor. That has a huge impact on the bottom line in today’s challenging retail environment.”

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Making the Case for IP Video: 4 Tips for Success PDF Print E-mail
Thursday, 08 July 2010 08:54

By Will Botten, Manager, Engineering and Support, Direct Source, Inc.

botten_headshot_smallVideo surveillance has been around since the 1960s when government organizations started to realize the potential safety and security benefits of cameras in public venues. Since then, surveillance systems have come a long way — transitioning from grainy black and white CCTV pictures toward full color, searchable digital video streams.

In the retail sector, increased security concerns combined with the need to reduce costs and improve operational efficiencies, are driving a migration from existing analog systems to IP-based network video technology. As video systems have evolved, there has been a lot of confusion and misconception around how best to leverage network-based IP video systems in the retail environment.

One of the most common misconceptions of IP-based network video is that retailers have to “rip and replace” analog systems to move to IP. In fact, retailers can choose a migration plan to transition video systems from analog to a hybrid system to an IP system. Done over time, this process can create a cost-effective and smooth transition without the need to overhaul large sections of the network.

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Urban Outfitters Supports Growth with Manhattan Associates PDF Print E-mail
Monday, 28 June 2010 08:50

Urban Outfitters implemented Manhattan Associates' Warehouse Management solution (WMS) from the Manhattan SCOPE Distribution Management solution suite to optimize its distribution network.

The Manhattan Associates' Warehouse Management solution is designed for optimal collaboration and communication with an extensive network of suppliers and partners. Slotting Optimization scientifically determines the best picking profile for a distribution center, enabling timely, intelligent decisions as ordering trends change.

Urban Outfitters delivers shopping experiences from its specialty retail stores, web sites and catalogs. It offers differentiated collections of fashion apparel, accessories and home goods in its store locations. The company also has a wholesale division that distributes to more than 1,000 stores worldwide.

Ken McKinney, Executive Director of Logistics at Urban Outfitters, said the company’s continued growth and increasing sales led them to transform their supply chain processes with a long-term solution that could support their operations.

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3 Key Trends for Smarter Retail PDF Print E-mail
Thursday, 17 June 2010 08:18

By Rob Garf, Associate Partner and Global Retail Industry Strategy Leader, IBM Global Business Services.

rob-garfWith the unpredictable holiday season firmly behind us and the economy showing signs of gradual improvement, retailers are focused on getting customers back in the store and optimizing operations for 2010 and beyond.

Today frugal is the new black. The conspicuous consumption of the ‘80s and ‘90s has been replaced by finite demand. In response, retailers have moved away from a supply-focused "if we produce it, they will come” mentality to engineering operating models that truly sense consumer demand and respond efficiently.  In short, Mall of Dreams has been replaced by Smarter Retail.

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