Did you know only 19% of consumers prefer shopping on a mobile device over shopping on a desktop? But 60% of e-Commerce traffic originates on smartphones.
In this whitepaper, Dynamic Yield shares 6 steps to win the mobile-first customer:
- Use cross-device behaviors to target customer segments;
- Construct a single, unified view of each customer;
- Prevent mobile cart abandonment with targeted messaging;
- Create robust product recommendations;
- Optimize e-Commerce for the small screen; and
- Engage customers based on cross-device activity.
Download the whitepaper and learn how to close the mobile conversion gap.