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Beyond Authenticity: Winning consumer trust through co-creation, transparency and typography

Beyond Authenticity: Winning consumer trust through co-creation, transparency and typography

Did you know that 56% of consumers are more-likely to buy a product they saw in a user-generated image? Today's cynical consumers want to be part of your brand's story, rather than merely being sold to.

Read the E-book Beyond Authenticity: Winning consumer trust through co-creation, transparency and typography, and understand the importance of:

  • Building trust with consumer involvement;
  • Boosting brand authenticity with transparent business practices; and
  • Choosing design and typefaces that reflect the brand DNA

Download this E-book to drive consumer trust for your brand.


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