Products that surface first in an Amazon search have a leg up on the competition. To help brands reach that sometimes-elusive goal, ChannelAdvisor has identified 9 best practices to consider when creating search terms. The results speak for themselves: in June 2011, ChannelAdvisor’s customers experienced same-store sales growth of 69% on Amazon, 3-4 times the rate of eCommerce as a whole.

To learn more about optimizing search on Amazon, click here to download the E-book titled “Your Complete Guide To Being Seen On Amazon: Are Your Products Appealing and Easily Found?”