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Strategies to Optimize Every Customer Interaction

Strategies to Optimize Every Customer Interaction

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Jill Campbell, Oracle Retail

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Managing Your Mobile Investments
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Managing Your Mobile Investments
5 Strategies to Lower Your Costs & Improve Service

While mobile deployments are becoming increasingly ubiquitous in today’s retail market, the hard truth is that over 70% of the cost of owning a mobility solution can come after the initial purchase, according to a recent study conducted by the VDC Research Group, a research company that specializes in providing technology executives with the market intelligence they need to make critical business decisions with confidence.

Although there are many benefits to implementing a mobile solutions infrastructure--including the ability to speed up efficiency and improve customer service—most companies find that the large scale investments are in the “soft” costs, which can be anything from maintenance expenses to productivity losses due to worker downtime and device failure.

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