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Real-Time Signals Deliver Best Practice Actions

With Prashanth Palakurthi, CEO of Reflexis

Prashanth Palakurthi, CEO of Reflexis, talks about how his company helps use stores as a competitive advantage by  educating and motivating store associates. “Customer expectations have dramatically changed in the last 10 years,” Palakurthi noted. “It is very important to move stores to real time. Store associates need a real-time engine to process real-time signals and transform them into best practice actions.” Two retailers that have experienced success with the Reflexis StorePulse solution are Belk and Giant Eagle.

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