TouchPoints TV is a periodic video podcast which covers the Retail Industry and offers insights from leading executives on emerging strategies, innovative products and services, and recent retail news. Subscribe to the feed and stay in touch with the latest retail happenings.

FarmaCorp Combines The Art And Science Of Pricing

With: Andres Valdivieso, FarmaCorp

As a business, FarmaCorp has two distinct divisions: Pharmacy and convenience. During this episode of TouchPoints TV, Andres Valdivieso, CIO of FarmaCorp discusses how the company uses Revionics to gauge competitor prices for key categories, and uses its team's extensive experience to make the appropriate price changes.


Lowes Foods Stores Keeps Pace With Pricing Perceptions

With: Tim Lowe, Lowes Foods Stores

Consumers today have instant access to myriad product and pricing information. In order to stay competitive and profitable, Lowes Foods Stores has revamped its pricing strategies. During this episode of TouchPoints TV, Tim Lowe, President of Lowes Foods Stores, walks through the process and how Revionics has been an ongoing partner for pricing success.


Lovesac: The Journey From Singular Channels To Omnichannel

A fast-growing furniture retailer, Lovesac has expanded to 60 stores and an online business in 10 years. To continue on a strong growth path, Lovesac needed a flexible and scalable commerce solution. With 400 fabric choices, several cushion choices and combined in-store and online purchasing, "the complexities were too much for a traditional point of sale system," noted Kim Dietz, Product Manager, Omnichannel for Lovesac during the NetSuite SuiteWorld event. In beta testing NetSuite's new SuiteCommerce InStore solution, Lovesac has found the complete system to meet its needs. When researching new solutions, Lovesac "starts with the customer," explained Darren Johnson, Senior Director of E-Commerce, rather than "building solutions for technology's sake."


Adore Me Shares The Love On Mobile And Social Media

With: Sharon Klapka, Director of Business and Brand Development for Adore Me

As an online-only retailer, digital is in Adore Me's blood. Operating in an agile fashion, team members can test new messaging tactics, offers and incentives across email, social media, and mobile. The Adore Me team then lets the data speak for itself, and tailors strategies based on consumers' response. During this episode of TouchPoints TV, Sharon Klapka, Director of Business and Brand Development for Adore Me, discusses the testing and learning process, and how Adore Me will be investing in mobile in the future. (Filmed at FD Mobile)

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