Retail is not dead, it’s simply evolving. I predict that over the next five years, consumers will experience completely new retail models that effectively use physical locations combined with world class Internet and mobile sites to offer truly unique and delightful shopping experiences for their guests. The retailers that deliver this experience intelligently, will thrive.
These companies will transition to “lower-cost” and smaller retail footprints. They will utilize these spaces as a major asset to improve the costs and friction associated with shipping and returns; to offer new and innovative ways to promote product discovery; and to offer levels of service and entertainment that will be difficult to match by algorithms and machines on the Web.Read more: The Evolution Of Retail