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Industry Insights brings the latest trends, acquisitions and previews of upcoming conferences and events to retailers’ desktops. This section enables store managers to learn new strategies related to sales and tips on optimizing inventory, merchandising, allocation and more. Subscribe to the feed and stay in touch with the latest retail happenings.
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Written by Fatima D. Lora
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Thursday, 06 June 2013 07:00 |
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The majority of worldwide consumers are open to self-service shopping experiences and virtual customer service, according to the Cisco Customer Experience Report released June 2013. The study found that 61% of consumers surveyed would shop at fully automated self-service stores with product vending machines and kiosk stations offering virtual customer service.
The study of more than 1,500 global consumers across 10 countries emphasized consumers’ growing interest in retail automation:
65% of consumers surveyed welcome retail advice delivered to mobile devices, based on their store location;
57% prefer using in-store touch screens when researching products while in store aisles, while 43% prefer their own mobile phones;
52% prefer self-check-out stations to waiting in lines;
52% would buy a digital device to help track retail purchases and stay on budget; and
Almost half (49%) would provide personal information while shopping online in exchange for more personalized service.
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Monday, 03 June 2013 14:39 |
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Digital coupon users shop more frequently and spend significantly more during each trip than the average U.S. consumer, according to a study released in May 2013 by Gfk, a global research firm focused on several major U.S. industries. The report, titled: Digital Coupon Redeemer: Shopping Trends, commissioned by Coupons.com, studied the spending habits of digital coupon users based on more than 120 campaigns run by Coupons.com.
The research examined six major categories: Food, Beverage, Personal Care/Baby Care, Household Care, Health Care and Pet Care. Findings showed that digital coupon users spend 42% more on groceries annually ($4,295) compared to average shoppers ($3,035); make 25% more shopping trips per week; and spend 13% more per trip.
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Written by Fatima D. Lora
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Friday, 31 May 2013 07:00 |
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Offering rewards helps retailers engage with today’s digitally savvy consumer. In fact, research shows most moms (81%) are more likely to respond positively to brands that offer incentives, and 72% would take a survey or poll if provided with an incentive.
The online study, conducted by PunchTab, a multichannel loyalty and engagement solutions provider, surveyed moms between the ages of 18 and 44. The research, titled: Scoring With Mom: The Secrets For Engaging Moms To Try, Buy And Share, yielded 547 total responses from across the U.S
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Written by Kim Zimmermann
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Thursday, 30 May 2013 00:00 |
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 While it is easier than ever to connect with customers in a wired world, retailers are looking for ways to add technology and automation without losing the human factor.
That was the message retailers and designers who spoke at Internet Week New York, which took place May 20 to 23, 2013.
Proenza Schouler, the high-end design house that operates retail stores and an online shop, uses Tumblr, gifs and Twitter, among other social media, to interact with its customers, according to Jack McCollough, Designer and Co-Founder of Proenza Schouler.
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Written by Retail TouchPoints
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Tuesday, 28 May 2013 10:27 |
Top retail thought leaders converged online last week for the second annual Connected Consumer Series.
Hosted by Retail TouchPoints, the four-day event featured retail executives, analysts and solution providers as they discussed the most pressing topics on retailers’ minds today. Conversation points included social media, mobile, Big Data/analytics, and inventory trends and best practices.
Connected Consumer Series speakers included: Julie Ask of Forrester Research, Ken Morris of Boston Retail Partners, Pam Goodfellow of Prosper Insights, Gregory Hickman of Cabela's, and Jim Dion of Dionco.
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