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Only 32% Of Consumers Purchase From ETailers Twice In A Year

Only 32% Of Consumers Purchase From ETailers Twice In A Year

June 30, 2015 | E-Commerce

Within the first year, new e-Commerce customers spend approximately $154 with retailers. Most (69%) of this amount is spent within the first 30 days, according to research from RJMetrics. However, only 32% of consumers place a second order with retailers within that year. Marketers need to respond by increasing focus on retaining customers and maximizing customer lifetime value (CLV). CLV is the sum of all purchases a customer makes in a given time period, with the report calling it “the most important metric for understanding your business.” In fact, the fastest-growing e-Commerce retailers ...

Movers & Shakers

Target Chief Merchandising Officer Steps Down

Target Chief Merchandising Officer Steps Down

After bringing a variety of successful collections and partnerships to Target, Kathee Tesija, the retailer’s Executive Vice President, Chief Merchandising and Supply Chain Officer has stepped down. Starting July 6,...

Former Walmart Exec Is New Co-Owner Of Gracious Home

Former Walmart Exec Is New Co-Owner Of Gracious Home

Dottie Mattison, who spent four years in executive roles at Wal-Mart Stores, has joined with investor David Mitchell to purchase a majority ownership stake in Gracious Home for an undisclosed...

Former Dollar General Exec Returns To Head Store Operations

Former Dollar General Exec Returns To Head Store Operations

Former Dollar General executive Jeff Owen has come out of retirement to rejoin the company as EVP of Store Operations effective June 15, 2015. Owen will replace Greg Sparks, who...

Mergers & Acquisitions

Ahold Acquires Delhaize In $28 Billion Deal

Ahold Acquires Delhaize In $28 Billion Deal

Dutch grocer Ahold has acquired Delhaize, a Belgian grocer for $28 billion. With the purchase, the companies will merge to create one of the largest food retailers worldwide. The move...

Deliv Acquires Chicago-Based Delivery Startup WeDeliver

Deliv Acquires Chicago-Based Delivery Startup WeDeliver

Deliv has acquired fellow same-day delivery service WeDeliver to expand its footprint in the on-demand delivery space. Financial terms of the acquisition have not been disclosed. As a result of the...

CVS Health Acquires Target Pharmacy Business For $1.9 Billion

CVS Health Acquires Target Pharmacy Business For $1.9 Billion

CVS Health is acquiring more than 1,660 Target pharmacies and 80 clinic locations for approximately $1.9 billion, helping the company expand its presence into Denver, Portland, Salt Lake City and...

Financial News

Curbside Wins $25 Million In Series B Funding Round

Curbside Wins $25 Million In Series B Funding Round

Curbside has secured $25 million in Series B funding, which it will use to expand its service to new markets and retailers. Sutter Hill Ventures led the funding round and was...

Ollie’s Bargain Outlet Holdings Files IPO Registration

Ollie’s Bargain Outlet Holdings Files IPO Registration

Ollie’s Bargain Outlet Holdings, Inc. announced it has filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission relating to a proposed initial public offering of...

Personali Raises $12 Million To Expand Platform Capabilities

Personali Raises $12 Million To Expand Platform Capabilities

Personali, an incentive personalization platform for online retailers, has raised $12 million in series B financing, led by Northwest Venture Partners. Cedar Fund, Gemini Venture Partners and private angel investors,...