Bonobos has named former Coach executive Francine Della Badia as its next CEO, effective June 1, 2015. With this move, Founder and current CEO Andy Dunn will transition to Executive Chairman of the company’s Board of Directors. Dunn will remain a brand ambassador and spokesman for the company as Della Badia handles day-to-day business and manages the company’s Bonobos, AYR and Maide lines.
“After two years of thinking about this transition and five years of getting to know Fran, I am thrilled to introduce her as our next CEO,” Dunn said in a statement. “Her proven leadership capabilities and incredibly strong retail experience make her uniquely qualified for this position. For the past eight years I’ve been serving dual roles as CEO and Chairman. As the company scales rapidly, it became increasingly clear that these jobs need dedicated attention.”
Della Badia most recently served as the President of North American Retail at Coach from July 2013 to February 2015. Prior to joining Coach, Della Badia was a VP of Victoria’s Secret and held positions at J. Crew and Gap. She also founded Fashion Camp NYC, a summer camp for aspiring teen fashion designers.
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“I feel fortunate to inherit a company with very compelling brands and strong momentum that is poised for continued growth,” Della Badia said. “Andy is a remarkable entrepreneur and innovator who has successfully re-invented how a clothing brand is created in the digital age. During the past eight years he has established an extremely loyal Bonobos following and developed an incredible team. I feel privileged and excited to lead this industry pioneer into its next phase of growth.”
